Telecom Back-Office Platform
Paradise Mobile's support team was drowning in manual workflows — copying data between Zendesk, Webflow, and spreadsheets. I built the automation layer that replaced all of it, from ticket routing to customer onboarding.
// Project Overview
When I joined Paradise Mobile, every customer interaction touched 4+ disconnected platforms. Support reps were manually copying data between systems, onboarding had a high drop-off rate, and there was no single view of a customer. I designed and built a unified back-office platform that automated the entire pipeline — Zapier integrations for ticket routing, a React dashboard for customer management, self-service onboarding flows that measurably reduced drop-off, and REST APIs bridging the CRM across ~10K+ customers.
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Challenges
- Integrating 4+ external platforms (Zapier, Webflow, Zendesk, Strapi) into a unified automation pipeline
- Designing REST APIs that bridged multiple CRM systems serving ~10K+ customers
- Building onboarding flows that reduced friction while maintaining data validation requirements
Results
- Directly boosted support team revenue through automated workflow tools
- Reduced operational costs by replacing manual processes with integrated automation
- CRM integration serving ~10K+ customers across the platform
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